Branding isn't about having a big budget to create a professional brand identity. It's about taking the initial steps to create a brand - and sticking to it! Mid-range options for logo design include buying a logo from an online logo maker ($20) or a design crowdsourcing website ($99). But the cost of consistency is free!
Consistency in logo, colors, and fonts makes all the difference in building trust, authority, and authenticity in your audience's eyes, no matter what you paid for your logo design.
Here are some simple ways to keep your branding consistent:
Use the same colors (HEX codes) in your social media stories and posts. Using the same fonts or font pairs throughout all of your branding Have an email signature with on-brand details and a logo Make business cards and invoices with on-brand header colors and fonts. Add on-brand colors and fonts to packaging and logo stickers Access to affordable and consistent branding is why we created the Brand Kit and Logo Maker! Here's a quick question for you: |
No comments:
Post a Comment